Turmares is a company dedicated to organizing boat tours to watch cetaceans, such as dolphins, killer whales and whales, in the Strait of Gibraltar. The departures are made from Tarifa, in Cádiz. They have a team made up of marine biologists who are simultaneously dedicated to the research, study and monitoring of these species.

#Challenge
The project started from my own initiative since I considered that its image did not correspond to the experience offered. My objective was to rebrand, placing it in a fresher and more current panorama, considering the user and image reproduction, among other aspects. The idea was to combine the logo and the isotype to make the brand easier to memorise and create a more sympathetic and emotional bond, in such a way that it could position itself as the benchmark within the sector.

#Role
Art Direction + Graphic Design